We’ll walk you through the basics of email marketing to get you started, and give some valuable tips along the way to help keep you on the right path.
For many creatives running their own business, the financial side can be the hardest thing to get to grips with. Starting out on the right footing with your finances is essential – here’s a handy guide to doing it correctly.
Get access to tools in your Mailchimp account designed just for freelancers and agencies like you.
Transactional API
See all integrations
Podcasts
Family comes first, especially this time of year.
Seasons of Change
Use custom data from your app to power timely, relevant marketing campaigns.
Archive
Business Tips
5 Easy Ways to Promote Your Website and Grow Your Business
Ban.do sends a series of welcome automation emails to make sure new customers feel right at home.
Announcements
ITA Leisure: bringing diversity outdoors
See all the perks you can unlock as you grow toward becoming a Mailchimp partner.
Podcasts —
A collection of original content that celebrates the entrepreneurial spirit.
The latest updates to our APIs and developer tools.
A guided path to partnership
Whether you’re building your first campaign, learning how to optimize your marketing strategy, or anything in between, we’ll walk you through every step.
Guides and tutorials
See all guides and tutorials
Business tips
How to Successfully Start a Small Business Online: Tips and What to Avoid
Find your audience, engage them with marketing campaigns that work, and watch out for a few common pitfalls.
Business Tips
How to Start a Business
Business Tips
How to Develop a Strong Digital Brand for Your Business
We surveyed more than 500 entrepreneurs about starting a business—and what they'd do differently next time. Here's what you need to know.
Business Tips
A Look Back at 2019’s Small Business Marketing Trends and Tips to Find Success in 2020
An in-depth look at the marketing trends of 2019 and insights to help make 2020 the best year yet for your small business.
13 min read
Using Mailchimp’s Calendly integration, this e-commerce business is able to quickly broaden their motivational content offering.
Case Study
How Good Dye Young Increased Their Monthly E-commerce Revenue by 305%
Case Study
How Stretch & Flex Started and Grew During a Pandemic
See all success stories
Case Study
How The Happiness Planner Creates More Content in Less Time
Search, social, email, and more ideas for driving visitors to your website.
An expert shares 7 things to focus on to create an engaging website and digital presence.
Case Study
Why Small Businesses Should Start Marketing on Day One
Use this 10-step checklist to create a website that expresses who you are and supports your business success.
Read about our latest and greatest product announcements and updates to your favorite Mailchimp features.
See all announcements
Apple Mail Privacy Protection Resources
Get the latest on new features, product improvements, and other announcements.
What you need to know about Apple Mail Privacy Protection and its impact.
Business Tips
Email Marketing Benchmarks and Statistics by Industry
Learn how to increase loyalty and build deeper user engagement with your digital product.
Business Tips
Connect with Your Audience and Drive Engagement
Business Tips
How to Create a Homepage That Drives Clicks
Starter pack: Your step-by-step guide to financial literacy
When the pandemic threw her day-to-day into sharp relief, Jade Akintola recognized the need to explore and create a space of calm and leisure for the underserved.
Self-improvement, brands to check out and things to see and do – from food to fashion.
Customer Spotlight
How a Lifestyle Brand Makes Lasting Connections with Welcome Emails
Compare how your emails are doing with the average unique open, click, bounce, and abuse complaint rates for thousands of Mailchimp users.
Business tips
Website Design Tips That Help You Sell More
See all marketing tips
Business Tips
How to Start an E-Commerce Business – A Complete Guide
Inspired by the Afrofuturism movement of the sixties and stories from his Jamaican grandmother, the cover star of our creative business issue creates sustainability-minded furniture and home goods that honor both his ancestry and the planet.
The brand putting Ghanaian artisanship on the global map
BRIEFINGS —
Having grown up around the artisanry of Ghanaian weaving, Akosua Afriyie-Kumi built a relationship – and a brand – with local craftswomen in order to translate the traditional craft into modern, design-led accessories.
Business Tips
Keep Your Business Sailing Smoothly While You’re on Vacation
GUEST POST
6 Ways to Get More Conversions on Your Landing Page
Marketing tips
DATA STORY
Marketing Strategies for Small Business: A Mailchimp Report
Everything you need to know about... onboarding new hires
One of two cover stars for our creative business issue, Leta Sobierajski is a Brooklyn-based graphic designer and artist who went against the grain to build her own distinct visual style.
This is about more than signing a few forms on the first day. How you welcome and integrate new employees into your business is an essential part of the hiring process.
Business Tips
19 Tips to Grow Your Business in 2020
Want to take a vacation without worrying about your business? Check out our tips and tools to keep your business running, even when you're not at work.
Announcement
Introducing Mailchimp Stores and Appointments
Crown Candy
Case studies and how-tos to take you from startup to scale-up and beyond.
Films, podcasts, and original series that celebrate the entrepreneurial spirit.
We rounded up advice from some of our savviest customers about how to succeed in the new year.
Product Updates
Workshop —
How one designer found her signature in color
Brand With Style
All articles
Industry Trends
Films —
Watch
Films
Kick start the holidays with this Second Act episode chock full of food, family, and tradition.
Industry deep dives, macro trends, and profiles of fascinating businesses and founders.
Switching Off
All articles
Smart Living
Listen
Series
A year can transform a business. Listen as owners take stock of their journeys.
Release Notes
All case studies
Community —
Catch up on tips and marketing wisdom from freelancers and agencies around the world.
Transactional Email
App Integrations
Singer-songwriter Shirley Manson talks to acclaimed musicians about their breakthrough songs.
Hire A Trusted Partner
Our APIs make it easy to bring data from your app into Mailchimp, so you can manage your audience, trigger event-based emails, and more.
Join our community for freelancers and agencies to unlock tools for managing clients and perks to grow your business.
Features for helping clients
Deliver targeted, event-driven messages at scale using our Transactional API or SMTP integration.
Expert insights, industry trends, and inspiring stories that help you live and work on your own terms.